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Endangered Range

Inspired by endangered birds. Designed to get them noticed.

The Endangered Range by LYFER is a growing collection inspired by Australia’s endangered and critically endangered birds. Each design begins with a species, with colours drawn from its plumage to create a piece that connects back to the bird itself.

While each design starts with one bird, its purpose reaches further. This range exists to raise awareness of vulnerable birds more broadly, the pressures they face, and why birds deserve more space in everyday conversation.

Each Endangered Range design is created to get noticed, using colours drawn from the bird’s plumage to spark curiosity about the story behind your tee. The QR code connects you back here, to the bird that inspired it, a simple way to learn its story, know a little more and pass that knowledge on.

Through the LYFER Endangered Bird Fund, 10% of all sales from the Endangered Range are directed to organisations working to protect endangered birds and the habitats they depend on.

Scanned the QR code on your tee or card? Choose your bird below to learn more about the species behind your piece.

 

close up of the QR code inside the LYFER Endangered Range T-shirts



Meet the birds in the range

Every design in the Endangered Range starts with a real bird and a real conservation story. The colours are accurately drawn from their plumage, but the idea goes beyond the design itself,  it’s about giving these species another way to be seen, known and talked about.

Choose a bird below to discover why we selected it, the story behind the species and how its colours shaped the piece.


Golden-shouldered Parrot

Golden-shouldered Parrot sitting on a termite mound


Orange-bellied Parrot

Why this range exists

Birds are part of our lives, our landscapes and the places we love to explore. The Endangered Range was created to help more people notice the species that need our attention, and to give those birds another place to be seen.

Each piece is designed to start a small conversation: about the bird, its colours, its story and the work being done to help protect it.

Explore the Endangered Birds Range here.